After an appearance in the initial Nike Air Vapormax video, model Winnie Harlow is starring in a new campaign for the next wave of Vapormax, Asphalt. In anticipation of the second release on April 27, ELLE.com caught up with Harlow to chat about her longtime relationship with Nike and her buzzy new campaign.
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Like any true Nike fan, Harlow’s love for the brand goes way back. “My first boyfriend was a big Air Max fanatic. He always had to have a fresh pair of white Air Maxs,” Harlow told ELLE.com. “If they got scuffed, he would always buy a fresh white pair. One day, he bought me a matching pair, and I tried them on with my outfit and I really liked it. Now I have the same issue! I always have to have a fresh white pair. “
With its reinvented cushion sole, Nike’s Vapormax may look brand new to others, but Harlow feels they remind her of her favorite shoes, the Free Flyknits. “I was excited to try them on, because I wanted to feel the comfort level in comparison,” she says.
Check out the rest of the images from Harlow’s campaign and shop the shoe on nike.com.